After Cartman and the boys name their new company, they just sit back and watch the funding roll in. The owner of the Washington Redskins football team demands that they change the name but Cartman digs in his heels. The Washington Redskins may never mean the same thing ever again.
The episode begins with the boys and Butters trying to figure out a name for their new company in which they do nothing. After a day of trying to making a list of names that happen to be very raunchy ones, they go to the Law Office, where all of their names are rejected except for "Furry Balls Plopped Menacingly on the Table, Inc.".
When they get their Kickstarter up and running at Stan's house, everyone is disappointed with the name they've used. Cartman races to the Marsh house and informs the rest of the boys that they are going to use the name "The Washington Redskins" for their company. Kyle is not sure that what they are doing is legal, but Cartman reassures him.
Later, the boys set up their building however Kyle is still not sure about the company name originality. People start funding the boys' company. Dan Snyder pleads with Cartman to stop using his football team's name but Cartman declines, which depresses Dan. Soon, the boys' company is so popular that even ISIS supports them.
With only six days until the Kickstarter funds become liquid, Kyle and Stan back out because they believe that the company should do something but Cartman won't allow it. They both go back to Furry Balls Plopped Menacingly on the Table, Inc.
Meanwhile, Dan tries to talk to the Goodell-bot but it breaks so he Skypes all the other owners of teams in the NFL. They ultimately decide to make the Washington Redskins change their logo.
At a press conference, Cartman reveals the new logo, which is the Redskins logo with breasts and a penis.
At Kyle's house, Stan and Kyle argue more about their company's name and Stan decides to leave.
That night, at Kickstarter's headquarters, the Washington Redskins football team destroys the company, thus ending both The Washington Redskins and Furry Balls Plopped Menacingly on the Table, Inc.
The next day, Cartman, Stan and Kyle decide to make a company just like Kickstarter called "Go Fund Yourself"; along with it, they make a new logo of the Washington Redskins logo with breasts and a penis having anal sex with another Washington Redskins logo with breasts and a penis.
That afternoon, the Cowboys and the Washington Redskins are having a game, but the Washington Redskins are too discouraged to play so Dan goes against the Cowboys by himself and is tackled several times, severely injuring him to the brisk of death. This leads to public backlash (even from ISIS) and the end of the boys' company, which means they have to go to school again.
AV Club gave "Go Fund Yourself" a "B-" rating saying: "In case you somehow got it into your head that there was even a tiny chance South Park would change at all in its eighteenth (!) season, opening the premiere with those immortal words dissuaded those notions pretty quickly. The boys’ motivation at the beginning of the first South Park of the new season is finding the filthiest, most disgusting name imaginable for a startup so they can drop out of school and make money doing nothing, so of course they stumble upon “The Washington Redskins,” capitalizing on the fact that Washington’s football team recently lost its trademark. (An aside: The name is offensive, and I’m going to try my best not to use it in this review.) So far, so good."
IGN gave "Go Fund Yourself" a "8.0/ Editors Choice Award" rating saying: "South Park came into Season 18, guns blazing, with a merciless eye on the National Football League. Between the Redskins scandal and the Ray Rice controversy, there was no shortage of NFL satire, and for the most part it all tied in really well with the boys' latest scheme. Admittedly, Matt and Trey may have gone a little overboard with the additional references (Apple, ISIS, etc.), but that didn't stop the premiere from being an enjoyable half-hour of TV."